Small Caps are not just smaller capital letters, but are actually specifically designed small capitals. Simple using a reduced font size of a capital letter can cause its appearance to become too light, and can affect the width of a character. Therefore, using a Small Capital font ensures the best appearance of small capital letterforms.
The ampersand symbol is a combination of the letters "e" and "t", which form the greek word "et", meaning "and." Sometimes, the ampersand symbol appears to resemble an "et", and other times it is more abstract in the commonly known "&" appearance.
Modular typefaces are digitally created using a dot matrix to fill in pixels into the stick, grid-like form of a character.
We take most of our letter references from ancient Roman inscriptions, which were created as geometric forms, anchored in a square/rectangular base. Compasses, triangles, and rulers were likely used to create the first letter forms. The letters A, C, D, G, H, K, N, O, Q, T, V, X, I, M and Y were found in the ancient roman alphabet, but we added the three letters J, U, and W after finding no Roman examples.
Sometimes, capital letters are bolder than lowercase letters in a typeface, to produce a more distinct feeling of importance to the start of a sentence (with a capital letter).
Characters should have an even white space between each other, created visual harmony.
In the 70s, type was changed by the influence of punk and graffiti styles, and the cutting off serifs from serif fonts, and adding to it sans serif fonts - creating 'mutant' typefaces. Art Chantry, Jamie Reid, Rob Schroder, and Lies Ros laid the foundations for created music posters, and hand lettering before it became digital.
Phototypesetting machines began slowly replacing mechanical typesetting machines during the seventies-eighties. The first digital type company was founded in 1980, called Bitstream. However, this new digital era also brought many limitations because of pixeling and legibility issues. Designers such as A. Frutiger and W. Crouwel fought against this problem, designing Univers and the New Alphabet.
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